ADK by Avishi Dayal Kalra is a bold and innovative fashion label that emerged in 2019, founded by Avishi Dayal Kalra, a designer with a diverse background in the fashion industry. With roots in sports and a passion for unique aesthetics developed while studying in the UK, Avishi honed her skills by collaborating with renowned designers including Shivan & Narresh, Misguided (UK), Payal Pratap, and Kanika Goyal. Her experience as a designer at adidas refined her creative vision, particularly in the realm of street wear, enabling her to create distinctive, unapologetic designs that push boundaries.
The ADK collection embodies a fearless approach to fashion, encouraging individuals to step outside their comfort zones while experimenting with new materials and styles. It challenges conventional views by embracing imperfections and celebrating the beauty of diversity, encouraging a dialogue about the evolving nature of street wear. The brand draws inspiration from various cultures, reshaping contemporary street fashion and striving to offer a fresh perspective in the Indian fashion landscape. ADK aspires to become a leading, influential name in street wear, fostering a global movement that highlights individuality and connection.
ADK by Avishi Dayal Kalra is a bold and innovative fashion label that emerged in 2019, founded by Avishi Dayal...
ADK by Avishi Dayal Kalra is a bold and innovative fashion label that emerged in 2019, founded by Avishi Dayal Kalra, a designer with a diverse background in the fashion industry. With roots in sports and a passion for unique aesthetics developed while studying in the UK, Avishi honed her skills by collaborating with renowned designers including Shivan & Narresh, Misguided (UK), Payal Pratap, and Kanika Goyal. Her experience as a designer at adidas refined her creative vision, particularly in the realm of street wear, enabling her to create distinctive, unapologetic designs that push boundaries.
The ADK collection embodies a fearless approach to fashion, encouraging individuals to step outside their comfort zones while experimenting with new materials and styles. It challenges conventional views by embracing imperfections and celebrating the beauty of diversity, encouraging a dialogue about the evolving nature of street wear. The brand draws inspiration from various cultures, reshaping contemporary street fashion and striving to offer a fresh perspective in the Indian fashion landscape. ADK aspires to become a leading, influential name in street wear, fostering a global movement that highlights individuality and connection.
